The Accordium Blog

News and insights from the SaaS startup about sales, revenue generation and technology.

 
Accordium helps turn prospects into paying customers with the click of a button. 
 
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Andrew C. Whittaker

I am a sales professional, focused on sales and marketing driven growth. I co-founded Accordium with this in mind, but especially to help sales people become more successful. If you need help applying sales-driven growth principles in your company or would like me to speak at your event, please contact me. Also, connect with me on LinkedIn or follow me on Twitter or Accordium on Facebook.
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Recent Posts

We're Building an Automation Tool for Contract Processes, and Why Every Company Will Use It In 5 Years

07 November 2017 / by Andrew C. Whittaker posted in B2B, Sales process optimization, Sales, SaaS

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Since my three co-founders and I started Accordium, our ultimate goal has always been to help the modern, forward-thinking B2B company to future-proof their business by taking the next step to improve their efficiency on the sales floor.  

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5 best ways to raise funds for your startup

27 October 2017 / by Andrew C. Whittaker posted in B2B, Business, funding, Entrepreneurship, Startup

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Seeking funding for startup founders is one of the key determinants to the success or failure of a business. However, many of us entrepreneurs who've gone through the startup journey can testify to how frustrating and discouraging it can be to acquire the required capital to propel a startup. It is quite difficult to understand the best place, person, or even form of funding to rely on when growing a startup.

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Why these 8 Unicorns Became So Successful

23 October 2017 / by Andrew C. Whittaker posted in B2B, Unicorns, Business, Successful

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There is a reason why unicorns are more successful than everyone else in their respective industries; and other startups can definitely learn from these reasons. Each unicorn’s reason for success in business is different, and that’s why we seek to look at 8 different reasons why several companies like Uber, Dropbox, Airbnb, and Spotify are extremely successful.

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How Startup Tech Company 'NTechLab' Beat Google

19 October 2017 / by Andrew C. Whittaker posted in B2B, Startup, Success, Entrepreneurship, SaaS

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In 2015, Artem Kuharenko founded NTechLab; a startup company created to develop algorithms and facial-recognition technologies to be applied in real-life industries. To the surprise of many, this tech startup proceeded to beat Google at facial recognition in its first year of set up during the Washington’s MegaFace Challenge.

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Freemium vs Free Trial: The Easiest Way to Get SaaS Customers

18 October 2017 / by Andrew C. Whittaker posted in SaaS, B2B, Sales, Conversion Rate Optimization, Business models, Pricing Strategy, Startups, Business, leadership

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As a B2B SaaS startup, you and your team will have to choose a pricing strategy for your product at some point.

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Starting a Startup? 6 Best Steps to Take Before You Do

16 October 2017 / by Andrew C. Whittaker posted in Startup, Enterprise, B2B, Sales, leadership

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Almost everyone has an idea of how to create or introduce the next big thing to the world, right?

However, comparably few take any step towards making their ideas a reality. This is always the biggest problem when it comes to entrepreneurs looking to establish startups. They never give it a shot. 

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