Seeking funding for startup founders is one of the key determinants to the success or failure of a business. However, many of us entrepreneurs who've gone through the startup journey can testify to how frustrating and discouraging it can be to acquire the required capital to propel a startup. It is quite difficult to understand the best place, person, or even form of funding to rely on when growing a startup.
There is a reason why unicorns are more successful than everyone else in their respective industries; and other startups can definitely learn from these reasons. Each unicorn’s reason for success in business is different, and that’s why we seek to look at 8 different reasons why several companies like Uber, Dropbox, Airbnb, and Spotify are extremely successful.
As a B2B SaaS startup, you and your team will have to choose a pricing strategy for your product at some point.